Business + Finance
for the digital era.
The Bachelor of Business Administration Program in Business Innovation and Finance in the Digital Era combines business, finance, data, technology and entrepreneurial thinking to prepare students for the rapidly changing digital economy.
Business and finance.
Connected by technology.
Develop hybrid skills that combine business management, finance, technology, data and entrepreneurial thinking.
Entrepreneurial Incubation
Develop an entrepreneurial mindset and the ability to start your own business.
Business–Finance–Digital Integration
Integrate business and finance with digital technology and AI.
Data-Driven Decision Making
Use in-depth data analysis for business and financial decisions.
ESG & Sustainability
Apply ESG principles to sustainable business and financial management.
One program.
Two majors.
Build a shared foundation in business, finance and digital skills, then specialize in the field that best matches your interests.
Business Innovation
and Entrepreneurship
Create ideas, develop innovative businesses and build the capabilities needed to become a modern entrepreneur.
Finance, Investment
and Innovation
Manage money, analyze investment opportunities and apply digital technology to modern finance.
Two majors.
Many possibilities.
Business Innovation & Entrepreneurship
Finance, Investment & Innovation
Choose your path.
Build your future.
Whether your future is in business innovation or finance, develop the skills to work, lead and create in the digital economy.
Apply Now ↗
Bachelor of Business Administration Program
in Business Innovation and Finance in the Digital Era
Degree: Bachelor of Business Administration
(Business Innovation and Finance in the Digital Era)
B.B.A. (Business Innovation and Finance in the Digital Era)